Problem: Block chain-Transparency in the journey of product- track the whole journey of a product before its arrival
Statement: Food companies can have end-to-end visibility of the supply chain and also they can audit the ledger to trace unsafe products almost instantly. With a shared ledger, any brands can quickly identify the source of contamination to limit the number of affected customers instantly. And also Companies can also reduce financial loss by only discarding the affected products, while retaining positive brand reputation which is the key thing.